The homepage of your website is one that is often the first encounter for visitors and for potential customers with your brand. Even though you may spend plenty of resources on getting the homepage right, the average homepage on the World Wide Web is either too cluttered, hence ineffective or too barren, often leaving the…
DetailsSearch engine optimization is vital to successfully maximizing the online exposure of travel, tourism, leisure and holiday industry businesses, and maintaining long term and sustainable results. We provide expert advice on how to optimize your website to unlock the potential of being discovered by popular online searches for travel, accommodation and hospitality. The Web is…
DetailsTrading on the internet can be a challenging and complex task. Your e commerce website may well offer a wide array of products and services of premium quality but if buyers can’t find you online then you’ll certainly struggle to win their business! E commerce SEO is a top priority for you to consider when…
DetailsThere is no way you can control every single post people make about you on the Internet. What you can do is control what shows up first. This is the 21st century and everyone has access to the internet, so it is really important to build an online reputation. It can also be called as…
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Many companies have websites and are now wise to the importance of SEO and the careful attention it demands. Small firms may feel that outsourcing their SEO to an agency is too big a financial commitment, and with some basic know-how and a bit of spare time can manage their own SEO well enough. But…
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According to the result of a survey, 78% of its respondents stated that engagement is an extremely important factor for successful social media marketing. All those companies promoting their business and their websites through social media have very similar objectives. Building social media connections, making conversations easier and giving your audience a positive response are…
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Recently two new phrases popped up to define online marketing through social networks and media. One is Social media optimization (SMO) and the other is social media marketing (SMM). These two phrases caused a lot of confusion and many people questioned about the exact meanings of what these two phrases stand for. This happened because…
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1. In the excitement to take your website live, there are a number of things you may have forgotten. Read through the list below and make sure you have completed these final touches before you launch your website. 2. A favicon to mark the window where your website has been opened on the user’s screen.…
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Google India on Thursday hosted the fifth ‘Google for India’ event in the country’s capital, Delhi. At the event, the company made many major announcements such as digital payment, voice assistant, tools for entrepreneurs, tools to help find a job. Google has introduced seven new vernacular languages to India. Which includes Tamil, Telugu, Bengali, Gujarati,…
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