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7 Reasons Why Duplicate Content is Bad for SEO

In the SEO world duplicate content has become one of the top concerns. Publishing same content on different URLs may dilute the quality and the ranking of a website. Having the same content on multiple websites causes difficulties for search engines to select the most relevant content for a given query. Duplicate content can negatively…

Things TO and NOT TO include on your homepage

The homepage of your website is one that is often the first encounter for visitors and for potential customers with your brand. Even though you may spend plenty of resources on getting the homepage right, the average homepage on the World Wide Web is either too cluttered, hence ineffective or too barren, often leaving the…

SEO for Travel, SEO for Hotels and SEO for Airlines

Search engine optimization is vital to successfully maximizing the online exposure of travel, tourism, leisure and holiday industry businesses, and maintaining long term and sustainable results. We provide expert advice on how to optimize your website to unlock the potential of being discovered by popular online searches for travel, accommodation and hospitality. The Web is…

SEO for E Commerce Websites

SEO for E Commerce Websites Trading on the internet can be a challenging and complex task. Your e commerce website may well offer a wide array of products and services of premium quality but if buyers can’t find you online then you’ll certainly struggle to win their business! E commerce SEO is a top priority…

Rules of Social Media Engagement

According to the result of a survey, 78% of its respondents stated that engagement is an extremely important factor for successful social media marketing. All those companies promoting their business and their websites through social media have very similar objectives. Building social media connections, making conversations easier and giving your audience a positive response are…