Why did Yahoo! fail to beat Google?

Why did Yahoo! fail to beat Google?

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Redesigning a website without losing its SEO

Almost every website gets redesigned at least once within their online presence. It can be due to many reasons, including rebranding of a company, changes in the technology or aesthetics, improve user experience, etc. Although redesigning a website is an exciting process, most web designers seem to only focus on the visual redesign. Unfortunately, this…